Rayuela Productions
Rayuela Productions is a Brussels-based production company. Our DNA is creative documentaries, but we also produce short fiction films, when they speak to us. We like films that are subtle in content and powerful in form, that make you think and sometimes dream of a better world. We work closely with passionate and committed authors from all walks of life, with whom we create lasting relationships.
We also offer executive production, production management and audiovisual communication services to agencies, companies and organisations.
It's pronounced Rajouéla
Rayuela Productions was founded in 2014 by Laurence Buelens, after returning from Argentina, where she studied documentary film. Despite all the warnings about the difficulties of pronunciation for non-Spanish speakers, the name Rayuela became a given.
Rayuela is the title of a novel by the great Argentine writer Julio Cortázar, who was born in Brussels, educated in Argentina and exiled in Paris. An emblematic figure of the Latino literary boom, Cortázar conceived Rayuela as a multi-faceted work. The novel can be read either in a linear fashion, from chapter 1 to chapter 56, or in a non-linear fashion, starting from chapter 73 and following an order indicated at the beginning of the book.
Cortázar liked to speak of the « complicit ». Like the masterpiece that inspired our name, we seek to multiply viewpoints and bring new perspectives to an active audience.
Finally, Rayuela is also the title of a Gotan Project song, which opens with the most perfect pronunciation of our name.
Laurence Buelens
Founder